Native American Heritage Month marks the celebration of the important contributions that Native American cultures and individuals have made in enriching our Nation. From the founding of the Unites States to today, Native Americans helped ensure the security and vitality of our Nation. Native Americans continue to serve in the armed forces in proportions greater than any other racial or ethnic group and despite experiencing significant health disparities, Native Americans have pushed the envelope in developing culturally-based community-driven examples of comprehensive health care service delivery.
The Indian Health Service (IHS), an agency within the U.S. Department of Health and Human Services, is pleased to announce an innovative public health marketing campaign culturally tailored to reach Native American youth:
‘I Strengthen My Nation’ Campaign Helps Native Youth Resist Drugs and Alcohol
The “I Strengthen My Nation” media campaign (featuring actor Chaske Spencer who plays Sam Uley in The Twilight Saga) encourages Native communities to address substance abuse by teens and young adults. The “I Strengthen My Nation” campaign empowers Native youth to resist drugs and alcohol and encourages parents to talk to their children openly about drug and alcohol use.
The campaign materials, which are available below, were developed in partnership with the Northwest Portland Area Indian Health Board and Tribes:
- fact sheet (PDF, 1 page)
- brochure for youth (PDF, 2 pages)
- brochure for parents (PDF, 2 pages)
- poster featuring Chaske Spencer (PDF, 1 page)
- male poster (PDF, 1 page)
- female poster (PDF, 1 page)
- window cling (PDF, 1 page)
- lanyard (PDF, 1 page)
- T-shirt (PDF, 1 page)
Learn more about the ‘I Strengthen My Nation’ Campaign here.
IHS is also announcing a new website geared towards American Indian / Alaska Native (AI/AN) youth:
The site offers young people information on puberty, sexual violence, suicide, cultural preservation, and other important health topics:
For More information on the Indian Health Service: http://www.ihs.gov/