The MyPlate On Campus Initiative aims to spread healthy eating messages to college students to empower them to improve their eating and exercise habits and encourage their peers to do the same. MyPlate On Campus offers tools, such as a tracker that develops personalized nutrition and activity plans for users, and tip sheets on topics such as choosing healthy snacks and creative ways to exercise. Students interested in promoting wellness at their schools can become MyPlate On Campus Ambassadors and gain leadership experience while hosting fitness and healthy eating activities for their fellow students.